PEKING UNIVERSITY STATIONERY

The corporate identity for Peking University combines modern design elements with cultural symbolism. The logo is composed of the letters 'P' and 'U', structured with geometric shapes for a clean and contemporary look. Inspired by the traditional Chinese stamp, the logo incorporates visual language that reflects Peking University’s deep cultural heritage. This blend of modern geometry and historical symbolism creates a strong visual identity that speaks to both the institution's academic prestige and its connection to Chinese culture. The logo emphasizes the university's role as a bridge between tradition and innovation, embodying its values through design."